Tagged with business plans

Hesitations & Hurdles: Embarking on a New Endeavor

Mary Shulman is the founder and executive vice president of marketing for Snikiddy, the line of all-natural snacks made from simple, wholesome, real-food ingredients.  Mary started Snikiddy in 2007 with her mother, Janet Owings, and has created a line of leading snacks that pair nutrition with great taste the whole family can enjoy!  Snikiddy’s family … Continue reading

Listening to Your Inner Truth

By Mary Waldner, Founder of Mary’s Gone Crackers As founder and chairman of Mary’s Gone Crackers, Mary Waldner leads product development and brand strategy for the company. Inspired by her own struggles with celiac disease, Waldner created Mary’s Gone Crackers to provide a delicious gluten-free snack option for consumers.  Her handcrafted cracker recipe became a … Continue reading

Sweet Freedom Bakery: Heather Esposito

Sweet Freedom Bakery is a gluten-free, vegan and allergy-friendly bakery based in Philadelphia. Co-owner Heather Esposito shared the story of she and Allison Lubert brought a dream to life. Imagine you are gluten-intolerant, pre-diabetic and lactose intolerant with an intense sweet tooth and want to eat a piece of cake. What would you do?  Well, … Continue reading